Restaurant Hospitality
When it comes to technology investment, the question on many restaurant operators’ minds is, “to build or to buy?” While there are several reasons a brand might choose to go with proprietary solutions instead of partnering with tech vendors, much of that decision comes down to the freedom to choose exactly what you want in your tech stack.
When seven-unit Jeff’s Bagel Run first opened up its New York-style bagel shop in Orlando just before the pandemic, founders Jeff and Danielle Perera were working with Square as their first POS system. In March, the company hired one of its top investors, uBreakiFi founder Justin Wetherill, as Jeff’s Bagel Run’s first president, with the goal of taking the brand national.
