Restaurant Business
In a category long defined by tradition more than transformation, Jeff’s Bagel Run is quietly reshaping expectations of one of breakfast’s most iconic foods. With 25 open locations across Florida, North Carolina, South Carolina, Texas, Georgia and Illinois, and around 10 expected to open this quarter, the brand is proving that even a simple product like a bagel can be a platform for innovation and operational excellence.
At first glance, Jeff’s Bagel Run looks like a classic neighborhood bakery: kettle‑boiled bagels, freshly whipped spreads, and carefully brewed coffee. But behind the counters, a sophisticated technology platform orchestrates each step of the operation to ensure every bagel meets the brand’s high standard.
